Indiana Office of the Attorney General

Government Services

Over 1.4 million

impressions served state-wide

Dynamic, multi-phased

digital and on-air campaign

Over 2,600

unique website visits

THE CHALLENGE

Raise awareness of the programs and services of the Office of the Attorney General to the citizens of Indiana.

 

THE EMMIS MARKETING SOLUTION

Create a brand and complimentary marketing campaigns targeted at key demographics for each program and voters throughout the state. Emmis delivered a logo, website, copy, scripts, video production, display ad design & radio spots for each layer of the campaign.

Industry

Government

Services Provided

Marketing Strategy, Content Development, Content Creation & Strategy, Display & Geofencing Advertising, Media Buying, and Video Production
monument circle downtown indianapolis

THE RESULTS

In a general awareness and educational campaign, The Office of the Indiana Attorney General’s Here for Hoosiers campaign digitally navigated over 2,600 website visits and over 1.4 million impressions, to help Indiana residents become aware of the services the Office puts forth for Hoosiers.

 

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We’re into results, but first we know we really need to understand your objectives, audience, and your story.  Only when we’ve done that work are we able to give you a custom, solution driven strategy.

Our access and understanding of all ad tech platforms, as well as our rich history in traditional media, allows Emmis Marketing to not only to strategically build your messaging, but also place your media across all channels.

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