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How Are You Changing Your Message?

While the wheels of marketing never stop turning, it’s important to remember that we’ve entered a different era of advertisement where the pre-existing messages may not read the same.  Marketing Dive shares how big brands are altering…
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  • Advertising
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  • Planning
  • Tips

3 Marketing Must Do’s

The first thing to know about marketing during COVID-19: don’t stop. As big businesses around the country are pulling campaigns and reevaluating their marketing strategies in response to COVID-19, you may be wondering what steps you should…
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  • Advertising
  • Blog
  • Marketing
  • Tips

Anything But The “P” Word

“I promise not to use the word pivot. I promise! Anything but pivot!” This is the pep talk I’m currently giving myself as I prepare to deliver a marketing webinar for Emmis Marketing next Wednesday, April 1st. It is an appropriate…
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